Affordable, Effective Mortgage Lead Generation – Pt 4 – Active Rain Blogs

Mortgage Lead Generation: Play in the Rain

By JC Kiadii, Virtual Assistance & Internet
Marketing for
Mortgage
Professionals

The
final installment in a 4-part series exploring innovative,
affordable mortgage lead generation tactics that work!

How your Active Rain blog generates leads.

1. Active Rain is extremely search engine
   friendly.

   If search engines love blogs, they really love Active Rain.

   I mentioned in the third post in this series on the lead generation benefits of mortgage
   email marketing that the top 2
   activities on the web are checking email and search. You may have also
   heard that at least 8
   out of 10 mortgage prospects
   begin their search for professional assistance online. 

   Posting search engine (and prospect) friendly content on Active Rain is
   a proven way to get leads to find you.

   I hold 4 spots in the top 10 search results for one of my targeted
   keywords, and 2 of those top 4
   spots come from active rain.

2. Active Rain is a phenomenal learning
   environment.

   If you want to boost your marketing
   mojo, Active Rain is one of the best
   places to learn. Members share strategies and tips on a vast number of
   topics, including sharing leads.

Mortgage Lead Generation Series Recap

Part 1 – Focus
Part 2 – Increase High Quality
Referrals with a
Power Partner (or two)
Part 3 - Email Marketing
Part 4 – Active Rain Blog

Don’t
miss the next post – Subscribe
to this blog
and get updates in your email.

http://www.twitter.com/mortgageva

---

JC
Kiadii, Mortgage Virtual Assistance and
Internet Marketing
Services . 770-469-7385. Are
you reaching out to the 87% of
new buyers who start their search online?
Our team provides results-driven
mortgage Internet marketing services.
Visit our website and sign up
for the More Closings
email newsletter to receive the report 6
Steps to More Referrals.